Your test-drive begins on the Internet
Despite the huge number of options of automobile brands and models, only 16% of the people know exactly which they should buy. In order to make a decision, 95% of the buyers go to the Internet. And only 13% of them decide to stick with the first preferred option, after they have analyzed all of the information. The importance of online channels does not stop there. After the purchase, 54% of the owners comment about the product on the sites and the social networks.Want to know more? Click here.