No one travels without the Internet
The influence of the digital channels in choosing the best buying options is representative in all sectors of the economy. In the travel industry this influence has a peak of 99%. This means that there is no consumer in the market who travels without first informing himself on Google, Facebook, travel review sites or even the company`s own website. Failure to be present at one of these points of contact means losing sales to the competition.Want to know more? Click here.